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vanessa bliss

content creation for business

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About Me

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Vanessa Bliss

"Social media expert with expertise in the creation and management of social media strategies, campaigns, and content for small business organisations".

With extensive experience in the utilisation of multiple social media channels including Facebook, Instgram, TikTok, and YouTube, I build successful social strategies that increase brand awareness, promotes customer engagement and ultimately drive web traffic and conversions. With an Arts degree in Digital and Social Media and strong business acumen, I bring a customer focused approach to online and social marketing.

My Professional Skills

  • Advanced social strategy abilities
  • Knowledge of social media management tools
  • Strong and consistent communication skills
  • Creativity to think outside the box
  • Ability to write in a company's brand voice
  • Research skills to fact check and stay up to date on social best practices
  • Understanding of analytics and reporting
  • Strong planning skills
  • Knowledge of social PPC campaigns
  • Community building and relationship building

Creativity

Copy Writing

Design

Analytics

Social Media Platform

Management

The process of managing and monitoring your company's social media presence online. It involves creating and scheduling content, analyzing the results and engaging with other users on the social media platform through replying to comments and DMs, seeking out and actively engaging with targeted accounts and helping to boost brand awareness.

Art Directive Website Design

By adding branding and visual appeal to make a website or landing page that matches a brand's personality and tone.

Services

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Content Creation (Photo, Video, and Graphics)

Content Marketing

Photos, videos, quotes, GIFs and memes are all necessary pieces of the social media marketing puzzle. This involves using photography, videograpahy, animations and graphic design to create these types of content customised to suit your company's message.

A well-crafted content marketing strategy places your business in the position of a thought leader, building brand preference as you inform and educate buyers. Providing helpful and entertaining content can form a strong bond between your brand and customers that continues to grow and strengthen over time.

Platform Audits, Consulting, and Strategy Sessions

One-on-one social media consult where we can find out exactly where you're at, and where you want to be with the help of social media, right through to developing comprehensive social media strategies including content calendars and budgets for everything.

Email Marketing

The use of email within your marketing efforts to promote your company's products and services, as well as incentivize customer loyalty.

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My Portfolio

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vanessa bliss

content creation for business

Services Supplied

  • Attend site and capture footage and photos
  • Plan monthly content based on analytics
  • Edit photos using Lightroom and Photoshop
  • Storyboard and create video content using Lightricks VideoLeap
  • Create captions for content
  • Develop content scheduling calendar
  • Upload content and copy into SocialBee content categories
  • Manually post Reels to Instagram and Tiktok
  • Hashtag research
  • Implemented client approval processes
  • Partial follower engagement communication
  • Posting to Facebook and Instagram Stories

Morley

Services Supplied

  • Attend site and capture footage and photos
  • Assess and storyboard video concepts
  • Edit and sequence video footage using Adobe Premiere Pro
  • Edit photographs using Adobe Lightroom.

Services Supplied

  • Social media setup: Facebook, Instagram and TikTok
  • Creation of Meta catalogue and integration across Facebook and Instagram
  • Product photography
  • Model/s recruitment and photography
  • Content creation: Posts, Stories, Videos, and Copywriting
  • Website creation (GoDaddy)
  • Website content: Banners, Product images, Icons, E-book and Copywriting
  • Logo creation
  • Print design of business card and Flyer
  • Management of Facebook and Instagram accounts:
  • Scheduling posts and stories
  • Linking catalogue products to posts
  • Responding to customer comments, DM's and inquiries
  • Social Media performance monitoring and analytics evaluation
  • Target audience research
  • Campaign strategy, ad creation, and settings

Services Supplied

  • Creation of Meta products catalogue and integration across Facebook and Instagram
  • Product photography
  • Content creation: Posts, Stories, Videos, and Copywriting
  • Website refresh (Wordpress)
  • Email marketing campaign setup, creation and implementation (MailChimp)
  • Website content: Banners, Product images, Icons, E-book and Copywriting
  • Print design of Product sleeves and Flyer
  • Management of Facebook and Instagram accounts:
  • Scheduling posts and stories
  • Linking catalogue products to posts
  • Responding to customer comments, DM's and inquiries
  • Social Media performance monitoring and analytics evaluation
  • Target audience research
  • Campaign strategy

Services Supplied

  • Social media setup: Facebook and Instagram
  • Product photography
  • Content creation: Posts, Stories, Videos, and Copywriting
  • Website creation (Wordpress)
  • Website content: Banners, Product images, Icons, and Copywriting
  • Print design of business card, banners and flyer
  • Management of Facebook and Instagram accounts:
  • Scheduling posts and stories
  • Responding to customer comments, DM's and inquiries
  • Social Media performance monitoring and analytics evaluation
  • Target audience research
  • Campaign strategy, ad creation, and settings
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Eco

SmallSteps

Sustainable Living starts at Home

Services Supplied

  • Social media setup: Facebook, Instagram and YouTube
  • Integration of branding across social channels
  • Content creation: Posts, Stories, Carousels and Copywriting
  • Logo creation
  • Development of brand style guide including colours and fonts
  • Management of Facebook and Instagram accounts:
  • Scheduling posts and stories
  • Responding to customer comments, DM's and inquiries
  • Social Media performance monitoring and analytics evaluation
  • Target audience research
  • Hashtag Research and Strategy

FITNESS CENTRE

Services Supplied

  • Client, Market and Target Audience research including user group interviews
  • Project brief consultation for app development
  • UX Design principles
  • Competitor analysis
  • Quick findings reporting
  • Development of user goals
  • User personas including scenario and user experience mapping
  • Concept ideation
  • Mood-board development
  • Concept wireframing
  • Task flow diagramming
  • Low-fidelity wireframing and prototyping
  • High-fidelity prototyping
  • Brief pitch presentation

Client: Blistered Mini Bikes Australia

Services Supplied

  • Social media setup: Facebook, Instagram and TikTok
  • Product photography
  • Content creation: Posts, Stories, Videos, and Copywriting
  • Logo creation
  • Print design of business card and Flyer

Client: Perth Fremantle Rifle Club Inc.

Services Supplied

  • Social media setup: Facebook and Instagram
  • Event photography
  • Content creation: Posts, Stories, Videos, and Copywriting
  • Website refresh
  • Website content: Banners, Product images, Icons,and Copywriting
  • Logo re-creation
  • Management of Facebook and Instagram accounts:
  • Scheduling posts
  • Responding to customer comments, DM's and inquiries

Say hello to

Me.

Whether you're social savvy or not, having time and experience on your side matters!

Let's chat about your small business social media needs today!

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Copyright Vanessa Bliss. All rights reserved.